SmartResults Simulator

Default Commissions

Global fallback percentages, used when a deal doesn't set its own commission.

Revenue Management Commission

Default % of the additional revenue generated by the property (Estimated Growth)

Ads Standard Commission

Default % of the marketing revenue attributed to SmartAds Standard

Ads Premium/Ultra Commission

Default % of the marketing revenue attributed to SmartAds Premium/Ultra

Smartconnect Ultra Commission

Default % of newsletter revenue attributed to Smartconnect Ultra

Deal & Pricing

Parameters that affect product cost checks and deal value for newly saved simulations.

Minimum Deal Margin

Required margin above product cost before a variant becomes viable

Bundle Software Multiplier

Share of software cost retained in bundles; 85% means a 15% discount

ADS Budget Included Factor

Share of ADS fee counted in deal value when the media budget is included

Marketing Scenario

Spreadsheet coefficients used in ADS attribution and direct-channel reallocation.

Smartsite Agreed Multiplier

Website multiplier used when Smartsite is agreed instead of Site Check quality

Marketing Conversion Standard

BE + Offline attribution rate for SmartAds Standard

Marketing Conversion Premium/Ultra

BE + Offline attribution rate for SmartAds Premium/Ultra

OTA Excess Shift to BE Standard

Share of OTA excess reallocated to Booking Engine for SmartAds Standard

OTA Excess Shift to BE Premium/Ultra

Share of OTA excess reallocated to Booking Engine for SmartAds Premium/Ultra

Already saved simulations keep their own settings snapshot. Changes apply to simulations created from this point on.